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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Media Cloud Fundamentals | 20% | - Overview of Media Cloud for media and entertainment industry - Integration with Salesforce platform and external systems - Core architecture, components and data model |
| Subscriber Lifecycle Management | 20% | - Subscriber acquisition, onboarding and retention - Audience segmentation and personalization - Subscription products, billing and renewals |
| Industries CPQ, CLM and Order Management | 20% | - Configure, price and quote media offerings - Contract lifecycle management and compliance - Order capture, fulfillment and delivery |
| Advertising Sales Management | 25% | - Product catalog, inventory and ad space configuration - Proposal creation, pricing, contracts and fulfillment - Manage accounts, advertisers, agencies and partners |
| OmniStudio Implementation | 15% | - Integrate processes across channels - Design digital experiences with OmniScripts and FlexCards |
Salesforce Media Cloud Consultant Sample Questions:
Acustomer, who is already using the media cloud advertising sales management application, needs the ability to create and edit templates, while also being able to generate documents. Which two managed permissions ets are required for this?
- A. dovGenInd CME runtime User
- B. dovGenInd CME Designer User
- C. dovGenInd CME digital experience User
- D. MediaCloudPlus Runtime
Correct Answer: A,B 🗳️
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During a google ad manager (GAM) order orchestration, which two steps does a media planner need to complete manually in the GAM server?
- A. check if creatives are loaded in GAM
- B. associate the creatives to a line item in GAM
- C. create order in GAM
- D. check availability of inventory in GAM
Correct Answer: A,B 🗳️
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A media cloud customer has a requirement of showing different fields to different groups of users so that confidentiality of information is maintained. For example, business unit A users cannot view quotes of business unit B and vice versa. However, both business units are supported by a single operations team who need to see both quote types. Managers need to be able to view and edit records of their team members.
Which three sharing and visibility settings are relevant for consideration in this scenario?
- A. sharing rules
- B. field level security
- C. sharing group
- D. organization wide default
- E. enterprise territory management
Correct Answer: A,B,D 🗳️
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Which three marketing cloud intelligence integration methods can a consultant use to ingest and integrateall available channels as well as first and third party data source, to create a cross-channel optimization platform?
- A. data mapping visualizer
- B. Marcketing cloud intelligence data lake stream
- C. Data raptor
- D. API connectors
- E. totalConnect
Correct Answer: B,D,E 🗳️
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A customer has a requirement to allow the operations team to ider quote records in order to perform "create and submit order" action only when the corresponding opportunity has reached a specific status calles "closed won". Sales users will remain as the cord owners of quotes and order for reporting purpose. The organization wide default setting for quote andorder object is private. How should a consultant solve this requirement with minimal customization?
- A. configure a criteria-based sharing rule to share order records once opportunity status is "closed won"
- B. sales users will use manual sharing in order to share order records once opportunity status is "closed won"
- C. configure role hierarchy, such that the operations team is higher than the sales users in the same hierarchy group
- D. share order records programmatically using apex whenever opportunity status is "closed won"
Correct Answer: A 🗳️
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