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Salesforce MCE-Con-201日本語 Exam Syllabus Topics:

Section	Objectives
Email Marketing and Content Creation	- Email Studio capabilities 1. Content Builder assets and management 2. Email design and content building - Personalization and dynamic content 1. Dynamic content rules 2. AMPscript basics
Automation and Journey Orchestration	- Automation Studio 1. Data extension automation processes 2. Automation workflows - Journey Builder 1. Journey configuration and entry sources 2. Decision splits and engagement steps
Tracking, Reporting, and Optimization	- Optimization practices 1. A/B testing concepts 2. Deliverability best practices - Analytics and reporting 1. Email tracking metrics 2. Campaign performance analysis
Marketing Cloud Core Concepts	- Customer engagement fundamentals 1. Data model concepts (Contacts, Subscribers, Leads) 2. Marketing Cloud architecture overview
Data Management and Integration	- Data Extensions and Contact Builder 1. Import and extract activities 2. Data modeling and relationships - Integration concepts 1. Salesforce CRM integration 2. API integrations

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版) Sample Questions:

Question #1

小規模なレストランチェーンが、フランチャイズオーナーを支援するためにMarketing Cloudを導入したいと考えています。本社はマーケティングメッセージと購読者リストを管理し、フランチャイズ店舗のオーナーは、それぞれの地域に合わせたメッセージをマーケティングキャンペーンに追加します。
どのような階層構造を推奨すべきでしょうか？

A. 1つの事業部門。
B. フランチャイズオーナーごとに、親事業部門1つと子事業部門1つ。
C. 共有フォルダを備えた1つのビジネスユニット。
D. フランチャイズオーナー間で共有される親事業部門と子事業部門が1つずつ存在する。

Reveal Solution Discussion 0

Correct Answer: B 🗳️