Salesforce Marketing Cloud is a powerful tool that helps businesses automate their marketing campaigns. With this platform, businesses can create targeted email campaigns, social media campaigns, and other marketing strategies that are customized to their audiences. The Salesforce Marketing Cloud is designed to help businesses reach their customers in a more personalized and effective way, which can lead to increased sales and better customer engagement. The Salesforce Marketing-Cloud-Consultant certification exam is designed to test the skills and knowledge of marketing professionals who work with this platform on a daily basis.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-consultant---MCE-Con-201
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Salesforce Marketing-Cloud-Consultant (Salesforce Certified Marketing Cloud Consultant) Exam is a certification exam designed to test the knowledge and skills of professionals who work with the Salesforce Marketing Cloud platform. Marketing-Cloud-Consultant-JPN exam is intended for individuals who are responsible for designing, implementing, and managing marketing campaigns using the Salesforce Marketing Cloud platform. Marketing-Cloud-Consultant-JPN exam consists of 60 multiple-choice questions and must be completed within 105 minutes.
Salesforce Marketing-Cloud-Consultant (Salesforce Certified Marketing Cloud Consultant) Exam is a certification exam that validates an individual's expertise in marketing automation, email marketing, mobile marketing, social media advertising, and web personalization using the Salesforce Marketing Cloud platform. Marketing-Cloud-Consultant-JPN exam is designed for professionals who are responsible for implementing, configuring, and optimizing the Marketing Cloud to drive customer engagement, increase ROI, and improve marketing performance.
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Salesforce Marketing-Cloud-Consultant日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Modeling and Management | 21% | - Reporting, tracking and data views - Data import, export and transformation - Data extensions, attribute groups and relationships - Contact configuration and identity management |
| Topic 2: Automation | 20% | - Automation Studio activities and workflows - Complex automation scenarios and best practices - Scheduling and monitoring automations - Journey Builder design and implementation |
| Topic 3: Discovery and Architecture | 16% | - Requirements gathering and analysis - Long-term solution maintainability and scalability - Solution design and architecture planning - Data and segmentation strategy design |
| Topic 4: Messaging | 11% | - Email, SMS and push message design - Content personalization and dynamic content - Cross-channel messaging strategy - Message delivery and optimization |
| Topic 5: Integration | 20% | - Data model support for personalized messaging - Integration with Salesforce CRM and external systems - Marketing Cloud Connect configuration and troubleshooting - Extension products and integration solutions |
| Topic 6: Account Configuration | 12% | - User roles, permissions and security settings - Account hierarchy and business unit setup - Sender authentication and deliverability management - Mobile Studio configuration and features |
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