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To be eligible for the EML-101 exam, you must have a basic understanding of email marketing and be familiar with Salesforce Marketing Cloud. EML-101 exam consists of 60 multiple choice questions and you have 90 minutes to complete it. The passing score is 70%, and the exam fee is $200.
Salesforce EML-101 (Content Builder Essentials for the Digital Marketer) Certification Exam is a valuable credential for digital marketers who work with the Salesforce Content Builder platform. By passing EML-101 exam, digital marketers can demonstrate their proficiency in creating and managing digital marketing campaigns using the Salesforce platform, and differentiate themselves in the job market.
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Salesforce EML-101 (Content Builder Essentials for the Digital Marketer) Exam is a certification exam designed specifically for digital marketers who want to enhance their skills and knowledge in content creation, management, and deployment. Content Builder Essentials for the Digital Marketer certification exam is designed to test the understanding of the critical concepts and best practices for using Salesforce Content Builder to create and manage content for successful marketing campaigns. EML-101 exam is intended for marketers who are new to Salesforce Content Builder or those who want to validate their knowledge and skills in using the platform.
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Salesforce EML-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Content Creation & Editing | 30% | - Email Content Design
|
| Content Builder Fundamentals | 25% | - Asset Management
|
| Templates & Reusable Content | 20% | - Cross-Channel Content
|
| Personalization & Dynamic Content | 15% | - Dynamic Content Rules
|
| Testing, Publishing & Best Practices | 10% | - Preview & Validation
|
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